What You Must Eliminate When Pursuing Big Goals
Pursuing big goals requires more than ambition—it demands disciplined elimination. In major gifts work, progress depends on focusing time, attention, and energy on activities that directly move donor relationships and revenue forward. However, most professionals lose momentum not from lack of effort, but from misdirected effort.
Why Elimination Drives Progress
Therefore, success is often defined by what you stop doing. High performers consistently remove distractions, reduce low-value tasks, and protect their time. As a result, they create space for the work that actually drives outcomes.
Time Wasters That Derail Progress
- Worrying about things you can’t control. Ask yourself what you’re accomplishing by worrying about things outside of your control. You’ll find that worrying never solved anything.
- Worrying about the opinions of others. People think about you less than you imagine. When you’re trying to accomplish something challenging, you just don’t have time to worry about what others think.
- Wasting time in general. Big goals require time, and you simply don’t have time to waste on trivial things. Keep a record of how you spend your time for one day. You might not be spending your time the way you think you are!
- Surfing the internet. This is a huge timewaster. The time seems to fly by while you’re watching a parakeet play the organ.
- TV. Many highly successful people don’t even own a TV.
Distractions That Fragment Focus
- Playing on your smartphone. Spend one day without looking at your smartphone unless someone calls you. Notice how much time everyone around you spends looking at their phone.
- Interacting with the noise of the world. This goes back to worrying about things you can’t control and wasting time. You can argue about Donald Trump all you like, but you’re not going to change anyone’s mind, and no one is going to change yours. Keep the majority of your attention on the things that matter in your life, like your relationships and your big goals.
- Doing the easy thing. The easy thing is rarely the effective thing. When you’re hunting a big goal, doing the effective thing is critical.
- Worrying about failure. You’re guaranteed to fail in the short term, so don’t worry about it. Instead, learn, adjust your approach, and continue forward.
- The opinions of those you wouldn’t switch places with. For example, if your goal is significant growth, seek input from those who have achieved similar outcomes—not casual observers.
Behaviors That Undermine Execution
- Trying to be liked by everyone. It’s never going to happen. Therefore, avoid spending energy on something you cannot control.
- Procrastination. There’s no time to wait. In fact, delay often signals a deeper issue—identify and address it directly.
- Allowing your emotions to override logic. We tend to choose comfort in the moment. However, disciplined decisions support long-term results.
- Repeating mistakes. Repeating mistakes is a waste of time. Learn once, adjust quickly, and move forward.
- Seeking pleasure instead of progress. Short-term comfort rarely aligns with long-term achievement. Prioritize progress.
How This Applies to Major Gifts Work
In major gifts, pursuing big goals requires disciplined focus on qualified prospects, consistent follow-up, and strategic communication. However, these priorities are often crowded out by low-value activities.
Where to Refocus Your Time
Specifically, concentrate on actions that move donor relationships forward—meaningful conversations, timely proposals, and thoughtful stewardship. In addition, eliminate activities that do not directly contribute to these outcomes.
For additional perspective, review 10 Habits of Successful Fundraisers. Likewise, maintaining discipline during transitions reinforces long-term performance, as outlined in Leaving a Job Gracefully.
Execution, Not Volume, Drives Results
Ultimately, professionals who succeed at pursuing big goals are not doing more—they are doing less of what does not matter. That distinction, consistently applied, is what drives measurable results.

