Fundraising Strategy Archives

For Donors

31 Quality Questions to Ask Planned Giving and Major Gifts donors and Prospects

Do you struggle to generate exceptional questions for donor interviews? Then struggle no more: This post will show you a guaranteed way to generate thought-provoking interview questions that generate comprehensive, high-quality answers. And the best part is, whether it’s an interview for a donor story, annual report, board report, newsletter story — even a job or candidate interview — all of these skills will translate. Plus, we’ve included 31 sample questions that you can adapt for your next donor interview.

Patrick O'Donnell August 19, 2022 1 Comment

For Donors

Crafting a Monthly Major-Donor Cultivation Strategy

At the center of receiving a large donation is the cultivation of major donors. Major-donor cultivation is a fundamental piece of fundraising success, but a

Viken Mikaelian June 28, 2022 No Comments

Board Governance

Nonprofit Collaboration: The Foundation of Community Building

Nonprofit collaboration is foundational to increasing your potential donor pool, forging strong bonds with community pillars, and serving your own target population in unique and creative ways.

Viken Mikaelian June 27, 2022 No Comments

Fundraising Strategy

Low Response to Planned Giving Newsletters? Here’s What You’re Doing Wrong

If you have been in the fundraising industry for a while, you probably remember a time when planned giving newsletters were a surefire way to connect with donors. While the majority of people still prefer direct mail as a form of communication over e-mail, the popularity of planned giving newsletters has dwindled. Planned giving newsletters still produce benefits and are an important tool in hitting donation targets, but they must be sent with a clear strategy and must target the correct people.

Viken Mikaelian June 24, 2022 No Comments

Fundraising Strategy

Major Gifts Vs. Annual Gifts

Do you know the difference between annual and major gifts? Read on for a basic primer on these important funding sources.

Megan Clemens December 27, 2021 No Comments

For Donors

10 Strategies to Skyrocket Major Gift Fundraising

If you do this correctly, it becomes a transformational process for the donor. They want to stay connected and engaged and invested. Which is why you don’t stop. You follow up with “Some More.” But first…

Claire Axelrad December 8, 2021 No Comments

Piggy Bank Floating Safely On Raft Depicting Security

Fundraising Strategy

The Benefits of Outsourcing Your CGAs

Charitable Gift Annuities can get risky for the smaller charity. Here’s the solution.

Patrick O'Donnell October 11, 2021 No Comments

Fundraising Strategy

How to Involve Board Members in Stewardship

Board members can (and should!) be involved with stewardship for your organization. Here are ways they can be involved as well as tips to maximize their communications with donors.

Benjamin Case October 10, 2021 No Comments