The number one reason some nonprofits do not want a will maker on their planned giving website is because they know “better.” Fundraisers are deeply rooted in their belief that a donor should use an attorney to draft a will. True. But it’s not our decision.
Are you a “hopeful” marketer? The kind of person whose entire marketing strategy consists of crossing your fingers, sending out an occasional mailer and hoping you get a few responses? Well, I hope this post shows you the error of your ways.
Cryptocurrency—crypto for short—is a blanket term that covers a wide array of digital currencies that can be used to buy goods and services just like cash. Read on to find out how nonprofits can harness the power of crypto to further their organization’s mission.
How often have you heard, “but I don’t have the materials I need.” I’ve had tons of fundraisers tell me this in my 40+ years in the nonprofit sector.
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