Give and Take

An image of a woman who has lost her job and is trying to cope with the loss.
Job Loss
Viken Mikaelian

Coping with Job Loss

Coping with a job loss is challenging. It involves dealing with financial concerns, handling emotional impact and actively seeking a new job.

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Lumpy mail example – sealed padded ticker than usual envelope used in direct mail fundraising to attract donor attention
Marketing
Joe Garecht

How to Use “Lumpy Mail” to Get a New Donor’s Attention

“Lumpy mail” is a clever direct mail fundraising tactic that grabs attention with a three-dimensional object inside the envelope—like a seed packet or mini flashlight. It sparks curiosity, makes your nonprofit memorable, and opens the door for meaningful donor outreach. When paired with a compelling story and timely follow-up, lumpy mail transforms cold prospects into warm leads and can significantly boost your donor acquisition results.

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Major gift officers and nonprofit leaders networking and building donor relationships at a professional fundraising event, to illustrate a post about the power of a good elevator pitch.
Uncategorized
Joe Garecht

Starting Conversations at Networking Events: Creating an Elevator Pitch That Opens Donors’ Wallets

A sharp elevator pitch can turn a fleeting introduction into a lasting donor relationship. Joe Garecht outlines how to craft and deliver a compelling message using a mission hook, tangible impact, and a soft call-to-action. He also emphasizes adapting your tone, avoiding jargon, and following up promptly—perhaps even with a legacy giving resource like LegacyPlanner™—to keep the conversation alive and open the door to deeper giving.

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Storytelling connects brand, trust, emotion, content, and marketing to create memorable communication and shareable, creative experiences
Bequest
Claire Meyerhoff

Bequest Storytelling: 8 Powerful Strategies to Boost Your Nonprofit’s Planned Giving Program

Transform your nonprofit’s planned giving program with powerful bequest storytelling – no big budget required. Most organizations lack dedicated resources for legacy gift marketing, but there’s a simple solution: sharing authentic donor stories that showcase real impact. By following these 8 proven strategies for effective bequest marketing, you’ll connect with potential donors, build trust, and secure more charitable bequests to support your mission’s future, all through the power of storytelling.

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Modern red and white apartment building with balconies, landscaped garden, and large Vacancy sign in front
Planned Giving
Viken Mikaelian

Retirement Community? Fill Your Vacancies Faster.

Seniors often delay moving into retirement communities because they’re waiting to sell their home. This puts their future at risk as they age. Our process removes that barrier. We provide immediate cash through a structured sale, allowing them to move in now. The remainder becomes a charitable gift, and there’s no financial risk to your community—funds are secured before move-in. It’s seamless, fast, and ensures your vacancies are filled with motivated, ready-to-move-in residents.

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