MAJOR MOVES
Major gifts are not transactions; they are the byproduct of trust built over time. This category focuses on the human side of fundraising—listening, stewardship, credibility, and continuity. It examines why relationships fail, why donors disengage, and how disciplined relationship management outperforms tools and tactics. For professionals who understand that money follows confidence, not cleverness.
For those who drive change — not watch it. Join the top 1%.
In the coming years, it is expected that an economic phenomenon dubbed The Great Wealth Transfer will shake markets up as baby boomer parents begin to leave their wealth and estates to their millennial children
Board members can (and should!) be involved with stewardship for your organization. Here are ways they can be involved as well as tips to maximize their communications with donors.
In the coming years, it is expected that an economic phenomenon dubbed The Great Wealth Transfer will shake markets up as baby boomer parents begin to leave their wealth and estates to their millennial children
Without a will your grieving loved ones will face the responsibility and expense of untangling your affairs while also speculating about your gift intentions.
Becoming a nonprofit board member is a rewarding experience, but it can be overwhelming if there isn’t an effective onboarding process for new members. Studies have found that almost half of all nonprofit board members would say their organizations didn’t have a “defined onboarding process.” This is significant because a board member who is only half prepared is, at most, half effective.
Multi-year commitments are a game-changer for nonprofits, providing stable, predictable funding that enables long-term growth and impact. Instead of constantly seeking new one-time gifts, organizations can focus on deeper donor relationships and sustained mission success. Identifying ideal prospects, crafting personalized proposals, and structuring flexible pledge agreements are key to securing these commitments. By maintaining engagement through updates, exclusive briefings, and meaningful recognition, nonprofits can ensure donors feel valued and invested. Implementing these strategies transforms fundraising efforts, allowing organizations to plan confidently, expand programs, and build a lasting foundation for continued philanthropic support.
The world’s best fundraising programs rely on a strong major gifts program to fund their work. In this article, I’m going to show you how to build a major donor strategy for your organization that raises the money your non-profit needs to thrive.
I visited Frank many times while I worked for the Children’s’ Museum. Each time I saw him, we sat in the kitchen, talked about the museum. Then, he would reach over and open that kitchen drawer and pull out a beautifully engraved stock certificate. I would carefully carry this gift back to the museum and turn it into a charitable gift annuity.
Making Estate Planning Accessible, Simple, Personal, Secure and FREE!
Bequests are up, cash is down. Empower your donors to plan their will and invest their legacy in the cause they support the most.
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3 days in the trenches: It’s intense, it’s effective. We’ve been perfecting it for 20 years.
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