Major Moves

Strategy, donor psychology, leadership, and the uncomfortable truths behind the largest gifts in philanthropy.
GIVING magazine, Karen Alonso on Cover, United Way Las Vegas, AFP Chapter President

Giving Magazine

For those who drive change — not watch it. Join the top 1%.

Real Estate Donations

Real Estate Donations For Your Major Gifts Program

Gifts of real estate involve complex documentation, professional coordination, and significant risk exposure. By engaging experienced specialists rather than managing real estate donations internally, nonprofits improve efficiency, reduce liability, and protect long-term financial stability.

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Old Man Scheming Relative Bequest

The Scheming Relative and Contingent Bequests

Restricted charitable bequests require structured review, legal oversight, and mission alignment analysis. By enforcing strong gift acceptance policies and addressing conditions during cultivation, nonprofits can accept estate gifts strategically while protecting long-term institutional integrity.

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Female fundraiser interviewing older donor couple

Sample Questions to Ask Donors

Here’s a list of 31 sample questions you can adapt to your own interviews with donors. Remember, you need to ask a quality question to get a quality answer.

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Empty shoes depicting missing deadbeat donor

Dealing With the Donor Who does Not Show Up

Congratulations! You secured the biggest donation of your career! Your passionate presentation aligned perfectly with the donor’s desire to do some good. But a month later, your cheesy grin has melted. Deidre hasn’t paid up.

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Nostalgia Marketing Old TV and Microphone

Nostalgia Marketing

Nostalgia marketing is effective, hot, and here to stay. Learn how non-profits can use this type of marketing to promote their giving programs.

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Missing Spouse

The Case of the Missing Spouse

Married couples – and attached people in general – make giving decisions together. A recent survey finds that giving “together” is a shared activity many couples enjoy. So why would a fundraiser forget to include the spouse in a gift request?

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Female Fundraiser With Donor Discussing Stock Investments

Kitchen Drawer Philanthropists

I visited Frank many times while I worked for the Children’s’ Museum. Each time I saw him, we sat in the kitchen, talked about the museum. Then, he would reach over and open that kitchen drawer and pull out a beautifully engraved stock certificate. I would carefully carry this gift back to the museum and turn it into a charitable gift annuity.

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